I'd say it's http://www.myfonts.com/fonts/novotypo/nt-plakaty/regular/ with some extra distressing/texture applied. For a free alternative I'd suggest http://www.dafont.com/ihana-perkele.font?psize=l&text=REDASH or http://www.dafont.com/mal-de-ojo.font?psize=l&text=REDASH (make sure to have your virus, etc. scanner to scan downloaded dafont fonts - have definitely gotten a trojan from them)
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